- Crossover Day is Thursday, March 12!🤝 Experience Keynote & Featured Sessions programmed by SXSW and SXSW EDU, the full #SXSWEDU program, SXSW Innovation Conference sessions, 15+ World Premiers at the SXSW Film & TV Festival, can’t-miss Music Festival showcases, and more. ow.ly/wlnm50Y0NQpJan 21, 2026 17:43