Several years ago, before Elmo appeared to go mad, I contemplated investing Tesla but wondered how you maintain a premium price selling EVs when that becomes no longer a USP and their intrinsic simplicity means reliability is no longer an engineering moat. My conclusion was - 1/3
Mar 12, 2025 14:29You have to pivot the brand from slightly nerdy left eco enthusiasts, who will quite happily drive an electric Fiat, to being the EV brand of folks with money and compete against Mercedes, Audi BMW, basically Daily Mail/Express readers. I could t work out how he was going to do that given - 2/3
They were being force fed a diet of anti EV nonsense.
So well played Elmo, the car of Trump…
In fairness if the Nazis all drive Tesla’s EVs to own the libs I’m going to totally fake “being owned” indignation.
3/3