Lars Marius Garshol: Bass famously registered the first trademark in Britain in 1876, and today I learned that the first registered trademark in Norway, in 1885, was for a brewery named Frydenlund. The brewery had been having trouble with other brewers copying their trademark and using it to sell their own beer.

Bass famously registered the first trademark in Britain in 1876, and today I learned that the first registered trademark in Norway, in 1885, was for a brewery named Frydenlund. The brewery had been having trouble with other brewers copying their trademark and using it to sell their own beer.