Hey everyone, it’s been a while since I’ve weighed in on something on here, but since the influencer team reports up into me, let’s talk about this question (1/5)
First off, we don’t and won’t punish creators for having negative opinions of a set, even very negative. We just don’t do that. I’d like to think our history of working with creators who have varying opinions on Magic, various sets, and Wizards of the Coast speaks to that. (2/5)
Oct 16, 2025 16:13Second, while we always ask about creator influence, the focus on "negative" commentary is unusual and not great. We'll be talking about it internally. Magic creators are awesome, and they mean so much to Magic. This question gave the opposite impression. That sucks. (3/5)
As some people have pointed out, the question doesn’t even make a ton of sense, since “negative” commentary can’t really “greatly improve” perception. Unless you’re really contrarian, which, fair. So my guess is some error was made along the way, but I’m looking into it. (4/5)
In short, it’s not a good question, but in no way are the results of this particular question going to be used as a lever to attack creator or change our creator strategy. Surveys are taken holistically, and your voices are heard loud and clear. (5/5)
