Alembic Technologies
Empowering CMOs through predictive intelligence
https://getalembic.com
- Some marketing moments, like Super Bowl ads, can't be A/B tested without losing impact. Alembic advises keeping MMM or MTA systems while using its unique methodology to track marketing impact across channels and capture major events that other platforms miss. – Tomás Puig, CEO, Alembic.
- Delta uses Alembic to unlock real-time marketing ROI, overcoming slow attribution that left executives dismissing marketing spend before results were clear. – Alicia Tillman, CMO, Delta Air Lines.
- Marketing is one big game of controlled chaos. The best teams aren’t just strategic. They’re adaptable. With Alembic, you don’t have to guess what’s working, you’ll know😉
- Marketing moves fast. Blink, and you might miss what’s working.
- Delta Air Lines saw $30M+ in cash sales using Alembic's Marketing Intelligence Platform CMO Alicia Tillman tracked media investments in near real-time, analyzing broadcast ads during the Olympics 🏅 Traditionally measured by reach, this pilot proved direct consumer action and sales impact 📈
- Marketing team: “Here are engagement, reach, and click-through rates.” CFO: “Cool. Where’s the revenue?” Marketing isn’t just about impressions, it’s about impact. But proving marketing’s revenue contribution shouldn’t feel like solving a mystery
- Delta used Alembic to prove Olympic sponsorship ROI, tracking brand exposure at key moments and linking it to millions in ticket sales. Traditional measurement is slow and complex, but executives need fast results to justify major investments. – Alicia Tillman, CMO, Delta Air Lines.
- Alicia Tillman, CMO, Delta Air Lines: Marketers have challenges measuring how every dollar spent drives revenue. AI is change that.
- Our new website is live! We improved, enhanced and refined every detail, to bring you a seamless experience👇 getalembic.com
- More marketing spend doesn’t guarantee results. Alembic helps you find the formula for marketing success.
- CMOs, stop the debate. Alembic makes marketing’s revenue impact clear and measurable.
- Reposted by Alembic TechnologiesJoin us at the upcoming NVIDIA GTC 2025 conference in San Jose for a groundbreaking panel discussion featuring Alembic Technologies' CEO and Founder, Tomás Puig. The session - How Predictive Intelligence is Driving the Future of Marketing will take place on Tuesday, March 18 from 4:00-5:00 PM PDT.
- Marketers have access to lots of data, but measuring revenue impact? That's where Alembic comes in.
- AI in marketing isn't magic, but it helps spot patterns, optimize spend, and predict revenue.
- Quick wins are great, but a lasting brand strategy builds trust, loyalty, and growth over time.
- Marketing without a strategy is just wishful thinking.
- With Alembic you will know which campaigns drive revenue in real-time
